Cookie and Tracking Technologies Policy
1. What Are Cookies and Tracking Technologies?
Cookies are small text files placed on your device when you visit a website. They help websites function properly, improve security, and remember certain information about your visit.
In addition to cookies, we may use other tracking technologies, including:
Pixels (for example, Meta/Facebook Pixel)
Web beacons
Tags
Scripts
Software development kits (SDKs)
Local storage
Similar technologies that collect or store information on your device
For simplicity, this policy refers to all such technologies as “cookies”.
These technologies may collect information about your device, browsing behaviour, interactions with our website, and, where applicable, booking or account activity.
2. How We Use Cookies and Tracking Technologies
We use cookies and similar technologies to:
Operate, secure, and maintain our website and services
Enable account login and booking management
Remember your preferences and settings
Analyse how visitors use our website
Improve performance, reliability, and user experience
Detect and prevent fraud or abuse
Measure the effectiveness of marketing and advertising
Deliver and optimise communications and advertising where applicable
Some cookies are strictly necessary for the website to function and are set automatically.
Other cookies and tracking technologies are optional and will only be used if you provide your consent through our cookie banner.
3. Legal Basis for Using Cookies
Under UK data protection law and the Privacy and Electronic Communications Regulations (PECR):
Essential cookies are used because they are necessary for the operation and security of our website.
Non-essential cookies (including analytics, performance, and marketing technologies) are used only with your consent.
You may withdraw or change your consent at any time.
4. Types of Cookies and Tracking Technologies We Use
Essential Cookies
These cookies are required for core functionality, security, and account management. They cannot be disabled through our cookie banner.
Name: sb-access-token
Purpose: Maintains your login session
Duration: Session (or until expiry)
Type: Essential
Name: sb-refresh-token
Purpose: Refreshes your session when the access token expires
Duration: 7 days
Type: Essential
Name: booking_manage_verified
Purpose: Verifies identity when managing a booking
Duration: 7 days
Type: Essential
Name: cookie_consent
Purpose: Stores your cookie preferences
Duration: 1 year
Type: Essential
These cookies are necessary for security, authentication, and service delivery.
Analytics and Performance Cookies
These cookies help us understand how visitors use our website so we can improve performance, reliability, and usability.
They may collect information such as:
Pages visited
Time spent on pages
Device and browser type
Referring websites
General location (for example, country or region)
Examples of technologies we may use include:
Google Analytics
Similar analytics platforms
These cookies are only placed after you select “Accept all” or enable analytics cookies.
Marketing and Advertising Cookies and Pixels
We may use marketing and advertising technologies to:
Measure the effectiveness of advertising
Understand how users interact with our website after seeing advertisements
Improve targeting and relevance of marketing campaigns
Prevent duplicate or excessive advertising
These technologies may include:
Meta (Facebook) Pixel
Google Ads tracking
Conversion tracking tags
Remarketing technologies
Similar advertising platforms
These tools may:
Track visits to our website
Record actions such as bookings or form submissions
Link website activity to advertising platforms
Enable remarketing or audience measurement
We do not place marketing or advertising cookies or pixels unless you give explicit consent.
Functional Cookies
These cookies allow the website to remember choices you make and provide enhanced functionality.
Examples include:
Remembering preferences
Saving session settings
Maintaining user interface customisation
These cookies are only used where necessary or with your consent, depending on their function.
5. Third-Party Cookies and Data Sharing
Some cookies and tracking technologies may be set by third-party service providers who perform services on our behalf.
These providers may process information in accordance with their own privacy policies.
Examples of third parties may include:
Analytics providers
Payment processors
Booking or authentication platforms
Advertising and marketing platforms
Infrastructure and hosting providers
We take reasonable steps to ensure that third parties process personal data in accordance with applicable data protection laws.
6. Managing Your Cookie Preferences
You can control how non-essential cookies and tracking technologies are used.
You may:
Accept or reject non-essential cookies through our cookie banner
Change your preferences at any time by clicking the “Manage cookies” link on our website
Withdraw consent at any time
Delete cookies through your browser settings
Block cookies using your browser or device controls
Please note that disabling essential cookies may affect how the website functions.
7. Updates to This Policy
We may update this Cookie and Tracking Technologies Policy from time to time to reflect:
Changes in technology
Changes in legal requirements
Changes in how we use cookies or tracking technologies
When we make updates, we will revise the “Last updated” date at the top of this policy.
8. Contact
If you have any questions about this Cookie and Tracking Technologies Policy, please contact:
Skipee Technologies Ltd
Email: [email protected]
You can also read our Privacy Policy for more information about how we handle personal data.